Winner takes all
Nike

To Nike, the World Cup is the most important sporting event, even more than the Olympics. It is the one time when all business units focus on a single event and compete with each other. Competitiveness is at the core of Nike's culture.

Created a new measurement standard for leadership to use as a North Star in measuring their success during World Cup and future events.

Role
Experience Design Lead . 2014
Slalom Consulting

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What I saw today in the demo was impressive. We have certain mixes at Nike that help guide all our work and one of them is ‘It is our Nature to Innovate.’ What I saw your team do with Tableau today was a true innovation of the product.

— Matt W., Senior Director, Digital Engagements